Our 2024 Era: Reflecting on a Year of Growth, Bark-worthy Gear, and Best Sellers
Wow, what a year! If you’d told us at the start of 2024 what we’d accomplish, we might’ve wagged our tails in disbelief. But here we are, reflecting on a year of new patterns, exciting products, and milestones we’ll never forget. It’s been a year of learning, laughter, and so much love from the Lucy & Co. community. As 2025 approaches, we’re ready to take on whatever comes next. But first, let’s look back at the highlights of our Best Sellers Era!
Simply Splendid Gear: A Blossoming Success
Spring fever hit hard this year, and our Simply Splendid collection was at the heart of it! This floral-forward collection brought sweet blooms and fresh tones to every bark-worthy moment. Whether it was a walk in the park or a cozy cuddle session at home, Simply Splendid gear made it better.
Available as a walk set, sweater, and teddy vest, this collection truly embodied flower power. No wonder it became one of our best-selling collections ever!
No-Pull Harnesses: Leading the Pack
In 2023, we launched our No-Pull Harnesses, and the love they received was nothing short of amazing. By 2024, we knew it was time to expand. So, we added more patterns, more colors, and more options to make sure every pup could find their perfect fit.
These harnesses have become a community favorite, helping pet parents everywhere enjoy easier, more comfortable walks. The question is, what will we do in 2025 to top this?
Chocolate Meadows: Fall Florals, Reimagined
Whoever said florals aren’t for fall clearly hadn’t met our Chocolate Meadows Collection. With its warm, rich tones and intricate floral patterns, it was the star of our Fall Shop.
This print quickly became a favorite for leaf-crunching walks and pumpkin spice everything. Chocolate Meadows proved that florals can (and should) shine year-round!
Partners in Petco & Chewy: Growing Our Pack
This year, Lucy & Co. made its debut with two amazing partners—Petco and Chewy! Thanks to these collaborations, we’ve been able to bring our gear to even more dogs and their humans.
Want to try on sizes in-store? Head to your local Petco! Need to add a stylish bandana to your Chewy order? We’ve got you covered. These partnerships have helped us find new friends and reach new heights.
The Poop Clip: Game-Changer Alert
Sometimes, the simplest ideas make the biggest impact. Enter The Poop Clip. As pet parents, we wanted a solution for those “what do I do with this bag?” moments on walks—and this handy little clip was the answer!
Hook it onto your leash, and it’ll hold your used bags until you find a trash can. Cleaner, easier walks? Yes, please. It’s a small product with big energy, and we’re thrilled it’s been such a hit!
Final Woof
As we wrap up 2024, we can’t help but feel grateful for everything this year has brought—from the launch of new collections to connecting with more of you through our partnerships. We’re so proud of how far we’ve come, but we’re even more excited for what’s ahead.
Thank you for making this year one to remember. Here’s to more bark-worthy moments in 2025!
With love and wagging tails,
The Lucy & Co. Team
